Free tool · Built by Small Table
The Beige Index
Refuse to be beige.
Paste your URL. It matches every sentence against brands it has already scanned and shows exactly what sounds like everyone else.
Score your homepageManali Hanamsagar
Growth operator.
AI builder.
Experience creator.
My friends describe me as “always up to something.” They’re right.
I’m a growth operator and founder.
I build trust in AI through product journey + growth behavioral design.
I create and host experiences.
I keep a few passion projects cooking on the side.
Currently Small Table Studio
I’m a solopreneur and run Small Table Studio, a product growth studio for early-stage startups.
Product growth
Acquisition, conversion and retention, from first touch through paywall, email, push and product loops.
Behavioral design
Product journeys that earn trust, especially in AI products where the “aha” moment has moved.
Positioning & messaging
For founders who can’t say what they are yet. Two-week sprints: what you are, who it’s for, and the words that prove it — homepage included. Refuse to be beige.
AI trust audits
A behavioral-design review of your AI product’s journey: where trust is earned, where it leaks, and the fixes ranked by impact. Built on the frameworks I use with clients.
Other Things I’m Building
B2B event experience · Founder
Off Hours
Come off the clock.
Curated resets for people who are always on to come off the clock. Massage + unwind + leave feeling like yourself again. (more soon!)
visitoffhours.comFree tools · Claude skills
My Frameworks
My frameworks, in your Claude.
Seven Claude skills built from the methods I use with clients: AI trust, activation, behavioral design, PLG with sales, a 30/60/90-day plan, growth planning and referral programs.
Get the skillsAbout This human
A psychology nerd who fell for growth.
Manali Hanamsagar
I studied psychology and statistics at UC Santa Barbara, then spent 10+ years making growth channels work: paid social and search, affiliate, referral, and product-led growth. I’ve helped brands find channels that scale and fix the friction that stops people converting.
Now I run Small Table Studio, a product growth studio for early-stage startups, and I build my own things on the side.
LinkedIn ↗Questions? Ask me
(oh look, my own personal chatbot 🙂)
Manali
Hey! Have questions about anything from my projects to my background to things I’ve done? Ask away.
Elsewhere Interviews + things I’ve made
Listen + watch
Podcast · GTM ExpertiseHow PLG and behavioral design shape human ↔ AI interaction↗ YouTubeSmall Table Studio channel↗ Podcast guest · Giving You EverythingOldest Sister Success: building a creative growth agency↗ Podcast hostRank’d, conversations with BIWOC leaders↗Guides I’ve written
Reforge artifact · NorbyGrowth Experiment Tracker↗ PDFDesigning AI Trust for Product-Led Growth↗ PDFThe Behavioral Design Gap in PLG↗Writing + gatherings
Newsletter · SubstackThe Small Table Company↗Dinners · HostBoston + Solopreneur Roundtable Dinners
Event · HostWe Built This: NYC round table for service-based founders↗